Candide by Nate Ziefert Essay -- book critique, French satire novella

Candide is a French parody novella originally distributed in 1759 by Gabriel Cramer in Paris, France, and composed by Franã §ois-Marie Arouet, or Voltaire, his pseudonym, a logician of the Age of Enlightenment. This book was picked to show what life resembled in France before the French Revolution and to give a diagram of the policy centered issues of that period. Perusing the book gave setting to examining different topics, including the significance of reason, the defilement of the congregation, cash and force, disparity, which were all-problems that are begging to be addressed in the timespan we contemplated. The book was valuable to our course of studies since it point by point what life resembled in France during the center of the eighteenth century and gave setting to what was instructed in class- - for instance defilement by amazing powers in French society, for example, the unjustifiable treatment and pay among serfs and their primitive rulers. Various chronicled occasions lead Voltaire to compose Candide. The first was the distribution of Leibniz's Monadology, an exposition talking about Leibniz’ theory of positive thinking. Two other recorded occasions, the Seven Years’ War and the 1775 Lisbon tremor, likewise gave motivation to Voltaire. The end of the Leibniz’ piece, Along these lines this is the most ideal all things considered, fills in as the essential reason for Voltaire’s parody. Things were not all that great in France, at the ideal opportunity for most of the French individuals and there was very little purpose behind good faith. Voltaire dismissed Leibnizian positive thinking in such a case that he was in the most ideal all things considered, an unfortunate and wrecking quake ought not have happened. Catastrophic events basically don't fit into the way of thinking of confidence. Voltaire’s perspective is very logicergy goes into the work, and he stops the entirety of his past p hilosophical hypothesis. At long last, he is content. The content was engaging, yet profoundly impossible, and gives a decent point of view from which to see the way of life and legislative issues of Spain and France in the mid-1700’s. The themesâ€the fraud of religion, the silliness of hopefulness, the futility of philosophical hypothesis and the debasing impact of influence and moneyâ€are communicated in a fiercely engaging way. I found the way Voltaire interwove the characters with his subjects and utilized parody generally fascinating. He made the characters whose feelings he couldn't help contradicting look like numb-skulls so as to ruin their convictions, and he came to his meaningful conclusions through characters that were amiable. Candide was unquestionably worth perusing and stuffed in a ton of history and theory into a quick paced, activity story.

Late Roman, Early Christian and Byzantine Art Essay

Late Roman, Early Christian and Byzantine Art - Essay Example Galla Placidia passed on in Rome, and regardless of a long custom unexpectedly, it is in no way like she was ever covered in Ravenna. In all likelihood, she was let go in the Rotunda of St. Petronilla. The Rotunda is recognized as to have been the catacomb of the family members of Theodosius, and Galla herself. Present day intellectual assessment is that Mausoleum of Galla Placidia was built as a talk as opposed to catacomb. It was remarkably connected to the narthex of the nearby church of Santa Croce, which is perceived to have been developed by Galla Placidia so she perhaps bespoke the rhetoric, and it fittingly takes her name, however she was never let go there. The mosaics of Galla Placidia have intrigued a large number of guests from over the world throughout the hundreds of years (Stokstad 25) The sepulcher of the rhetoric includes a delightful mosaic of a glittery night sky. The stars more than 800 of them are set in concentric circles around a brilliant Latin cross, with the cryptograms of the Four Evangelists upon the spandrels. The curves of the side specialties have equal brilliant examples upon a dim foundation, including a combination of blossoms and plants down with extra stars. Next, it is fundamental to consider that the cross on the sepulcher is sticking toward the east as opposed to being joined with the situation of the Chapel. This is about doubtlessly since the Chapel isn't adjusted to the in concordance with the set up custom, and the decorator halfway rectified that by offering the focal cross the proper arrangement. May be the most fundamental mosaic in the Mausoleum of Galla Placidia is an early outline of Christ as the Good Shepherd, arranged over the section upon the north side. The picture was normal in the Roman vaults of prior hundreds of years, how ever there are basic progressions to be seen in his adjustment. As contradicted as to being portrayed as an atypical compatriot, this Good Shepherd has a

being a geek works out

“being a geek works out…” Stealing a page from Meliss book, check out this awesome article about a UROP that appeared in yesterdays Boston Globe, New Englands major newspaper. Figuring ways to go faster with the flow By Phil McKenna, Globe Correspondent | April 10, 2006 Undergraduate Mark Cote at MITs Wright Brothers Wind Tunnel, where he tests cyclists positions and new cycling equipment. (Globe Staff Photo / Bill Greene) Mark Cote, a researcher at the MIT Center for Sports Innovation, has an impressive list of clients from Tour de France stage winners to some of North Americas leading bicycle manufacturers. Now the wind tunnel specialist plans to use his expertise in fluid dynamics to develop and, he hopes, patent his own advances in aerodynamic cycling gear. Not bad, considering that Cote, 21, is still an undergraduate. A competitive cyclist since eighth grade, Cote, who wears a yellow Livestrong bracelet a nod to cycling superstar Lance Armstrong came to MIT seeking an outlet for his passion. I didnt know if there was a wind tunnel at MIT, but if there was, I wanted to put bikes in it, Cote recalled. Two weeks after arriving on campus his freshman year, he became the bike specialist for the Center for Sports Innovation, whose mission is to involve undergraduates in the development of improved sports equipment. Kim Blair, the centers director, said he was looking for a senior to fill the position but was won over by Cotes enthusiasm. Students that work for me who have a passion for sports particularly the sport they are working on tend to be far more productive, Blair, a former world-class triathlete and ex-NASA engineer, said. Last fall, equipment designers from Specialized, one of the leading high-end bicycle manufacturers, brought their latest prototypes to the universitys Wright Brothers Wind Tunnel for Cote to test. He hustled between the tunnel and a connecting monitoring room, blasting the companys latest prototypes with a constant 30-mile-per-hour gale while explaining the significance of each new data set to the Specialized team. One of the companys aero helmet prototypes yielded a whopping 13 percent reduction in the overall drag of bike and rider when compared with a rider wearing a regular helmet, Cote told them. In a 40 km time trial, thats two and half minutes and perhaps the difference between first place and fortieth place, he said. The company has since signed him on for an ongoing internship at their Morgan Hill, Calif., headquarters during winter and summer breaks. While equipment is important, Cote spends as much time helping athletes fine-tune their position on the bike. In the past three years, Cote has tested close to a dozen cyclists, including Ivan Basso, a favorite to win this years Tour de France. Cote gave Basso the wind tunnel treatment in the spring of 2004 when the young Italian rider was, as Cote puts it, just gaining his wings in the cycling world. The tests helped Basso shave 18 percent off his overall drag by doing simple things like raising his saddle and bringing his elbows closer together. The improvements helped vault Basso to a third-place finish in that years tour. Cote still wears a hat given to him by Bassos Computer Sciences Corp. cycling team. A mechanical engineering major, Cote takes a full load of coursework, including classes in marketing that he hopes to put to use developing his own streamlined gear. Not all of Cotes work is for the business world. An avid cyclist, he also keeps himself and his peers on the MIT cycling team streamlined on race day. His work appears to be paying off. Last year the team won the eastern collegiate conference title and dominated in time trial competitions races against the clock where increased aerodynamics can yield huge advantages. This year they are a favorite to win next months national championship. Its good to see that being a geek works out in the real world, Cote said. FACT SHEET Home: Born and raised in Sanford, Maine, now lives in MITs Delta Tau Delta fraternity. Family: Cote has two older brothers, Matt and Mike, who live in Bangor and Sanford, respectively. His parents also live in Sanford. Would rather be: Riding his bike. Latest challenge: Developing new aerodynamic biking gear and completing his senior thesis this semester, even though hes only a junior. Plans after college: Hopes to find a job in sports engineering. Most memorable wind tunnel experience: Nearly persuading professional cyclist Ivan Basso to shave his head bald to get rid of aerodynamic drag before the 2004 Tour de France. Wind tunnel trivia: The Wright Brothers Tunnel at MIT was completed in 1939 for airplane testing and ran two shifts per day through World War II. Today, it is only used about 20 times per year as most aeronautics work has shifted to computer simulation. The changing fluid dynamics of humans and their sporting goods, however, remain difficult to simulate on computer. MIT Links: Center for Sports Innovation Wright Brothers Wind Tunnel MIT Cycling Undergraduate Research Opportunities Program (UROP)

Essay on Shaving in the Army - 929 Words

Kaleb Mosley 1/504 HHC 82nd AB Bco. 1st PLT Medic Shaving in the Army It is important to maintain discipline in the army, because essentially your life depends on it. If you forget to bring the battery to your radio, get lazy and don’t keep a low profile,or just say screw it and do what you want. You can get yourself or someone else killed or maimed for life. And apparently shaving is part of that discipline. Here is what the army has to say about male grooming standards. Male haircuts will conform to the following standards: The hair on top of the head must be neatly groomed. The length and bulk of the hair may not be excessive or present a ragged, unkempt, or extreme appearance. The hair must present a†¦show more content†¦Handlebar mustaches, goatees, and beards are not authorized. If appropriate medical authority prescribes beard growth, the length required for medical treatment must be specified. For example, â€Å"The length of the beard will not exceed 1/4 inch.† Soldiers will keep the growth trimmed to the level specified by appropriate medical authority, but they are not authorized to shape the growth into goatees, or â€Å"Fu Manchu† or handlebar mustaches. Males are prohibited from wearing wigs or hairpieces while in uniform or in civilian clothes on duty, except to cover natural baldness or physical disfiguration caused by accident or medical procedure. When worn, wigs or hair pieces will conform to the standard haircut criteria as stated above. Males are prohibited from wearing cosmetics, to include nail polish. All personnel will keep fingernails clean and neatly trimmed. Males will keep nails trimmed so as not to extend beyond the fingertip. One of the army’s reasonings behind the facial grooming standard is uniform appearance. We all know that the army is full of tradition and ceremony. It is important for unity and cohesion in they army for all soldiers to feel a sense of belonging and brother hood. To achieve this, uniformity is key. Shaving is part of conforming to this unity. Along with short hair cuts, trimmed nails, no body piercing, showing tattoos or any otherShow MoreRelatedShaving Profile Essay1037 Words   |  5 Pagesits policies for shaving in order to make its soldiers look more presentable. In the military’s view every soldier must be clean shaven with the exception of moustaches, profiles, or in the Special Forces. The military thinks shaving is important because it makes soldiers look more professional. In the military’s view full beards and moustaches are unprofessional and undisciplined because it makes soldiers look like they don’t care about their personal hygiene. However the army allows its soldiersRead MoreShaving and Facial Hair Essay1094 Words   |  5 PagesBeing in the army, means you are part of a team. Being part of a team means you have to rely on other people, and other people have to rely on you. If you arent being a team player then you can let the team and your battle buddies down. By not shaving, you are letting your battle buddies and team down. The army is based on uniformity and cleanliness. When you dont shave you begin to expire that idea. Shaving in early armies as a preventative measure. They shaved the hair to prevent theRead MoreThe Person Who Influnced My Life the Most722 Words   |  3 Pagesvalues the Army has. One of the things she always told us is to ‘think before you speak’. My mom would give us an example. She told us about a sermon the preacher gave at church. He is at the pulpit with a can of shaving cream. He takes the shaving cream and says, â€Å"You see this can of shaving cream. It is like words.† He takes the shaving cream and pushes down. The shaving cream goes into his other hand. â€Å"He says shaving cream is like words. Once you pour, the shaving cream out youRead MoreDiscipline: United States Army and Soldier985 Words   |  4 PagesS. Army The following essay is a compilation of my personal experiences, definitions, and examples of how discipline is important to surviving in today’s U.S. Army. Discipline is increased when one constantly adheres to the standards set by his superiors and maintains not only his bering, but appearance as well. Discipline is: acting in accordance with the rules put in place and behaving in accordance to the rules of conduct as well as maintaing the standard set by superiors (i.e. shaving everyday)Read MoreThe Gillette s Vice Of The Disposable Crown Cork Bottle Cap987 Words   |  4 Pagesthe Wrigley’s gum company; packets of coffee, tea, spices, and marshmallows. Gillette sold millions of razors at steep discount to the Army hoping the habits soldiers developed at war would carry over to peace time. Gillette’s success in the market carried the company through economic hard times of the 20’s and the 30’s. Gillette had dominated the personal shaving market for men since 1901. The company was so visionary that it did not focus on product innovation early in its history. When it didRead MoreAnalysis Of The Book Eisenhower s Armies 1096 Words   |  5 PagesThe book Eisenhower’s Armies focuses on the interactions between the British and American armies during World War II. Its purpose is to show the incredible amount of tension that existed between the two armies and that despite threatening to tear the alliance apart on several occasions they were able to maintain a working relationship and win the war. However, the book isn’t just about World War II, it also contains the history of relations between the two armies from the French and Indian War toRead MoreThe Battle Of Santa Rosa Island929 Words   |  4 Pagesartillery troops. The Confederate army was entrenched in Olustee, and as of February 19th, their force consisted of 4,600 infantry, less than 600 cavalry, and th ree groups of twelve guns. The battle commenced around 1:30 that day, when the Federal Advance Guard encountered the 64th and 32nd Georgia companies. General Finegan of Florida controlled Generals Colquitt and Harrison of Georgia and their armies. Firing ceased at around 4:30 that night. The Federal army had 1,861 troops either lost, missingRead MoreThe Greek And Roman Civilizations830 Words   |  4 Pagesaccentuate that beauty and deliver it through art. They sought out to present infinite elegance. Flawless statues and paintings showed men and women in their most â€Å"beautiful† state. If their sitter ( the model for the painting, sculpture or carving/shaving ) had physical flaws the artist would reshape the figure in the clay or on canvas. The Romans wanted their depictions of people to be raw, and flawed, and although possibly unflattering, very true to form. Both civilizations appreciated depictingRead MoreThe Birthplace Of Democracy : Ancient Greece1129 Words   |  5 Pageswas like a form of role reversal. Also, Spartan women differentiated from the norm by shaving their heads to prepare for marriage. Hair is such a feminine feature in a woman so the act of shaving one’s head can be portrayed as a sort of tough nature in a person. Just like any other society the Spartans were very focused on having male children. The main reason being that male child will serve in the strong army of Sparta. One major key in breeding these strong soldiers was that they needed to beRead MoreEssay on Servants in Victorian England850 Words   |  4 PagesServants in Victorian England Servants were imperative to the functioning of middle and upper class homes in Victorian England. Without the veritable army of servants for the upper and upper-middle classes, women would not be able to live the leisured lives they had grown accustomed, and would certainly not have the time to flaunt their status with neighbor-calling and the numerous balls and social activities. Even most lower-middle and middle-middle classes employed at least one servant, as

Example Sentences Using the Verb Find

This page provides example sentences of the verb find used in all tenses including active and passive forms, as well as conditional and modal forms. Base Form: FindPast Simple: FoundPast Participle: FoundGerund: Finding Present Simple He often finds unexpected treasures. Present Simple Passive The shop is often found easily by new customers. Present Continuous He is finding it difficult to pay attention. Present Continuous Passive New customers are being found at this very moment. Present Perfect He has recently found a new job. Present Perfect Passive A new director has been found for the position. Present Perfect Continuous He has been finding it difficult to adjust to his new job. Past Simple Jerry found it easy to adjust last week. Past Simple Passive A house was found after a long search. Past Continuous We were finding the house when he walked out the door. Past Continuous Passive The house was being found when he walked out the door. Past Perfect They had found a new apartment by the time their parents arrived. Past Perfect Passive A new apartment had been found by the time their parents arrived. Past Perfect Continuous We had been finding it difficult to adjust when he helped us out. Future (Will) They will find friends quickly. Future (Will) Passive New friends will be found quickly. Future (Going To) He is going to find a hotel when he arrives. Future (Going To) Passive A hotel is going to be found when you arrive. Future Continuous We will be finding life easy this time next week. Future Perfect They will have found a new house by the time I arrive next week. Future Possibility She might find a new job easily. Real Conditional If she finds a new job, she will move out of town. Unreal Conditional If she found a new job, she would move out of town. Past Unreal Conditional If she had found a new job, she would have moved out of town. Present Modal She can find a new job anytime. Past Modal She cant have found a new job! Conjugate with Find Quiz Use the verb to find to conjugate the following sentences. Quiz answers are below. In some cases, more than one answer may be correct. He _____ it difficult to adjust to his new job.He _____ it difficult to pay attention.He often _____ unexpected treasures.A new director _____ for the position.Jerry _____ it easy to adjust last week.A house _____ after a long search.A new apartment _____ by the time their parents arrived.He _____ a hotel when he arrives.She _____ a new job easily.If she _____ a new job, she would move out of town. Quiz Answers has been findingis findingfindshas been foundfound  was foundhad been foundis going to find / will findmight findfound

Mini Paper Free Essays

Advance Practice Nursing Jake Freeman University of SST. Francis Abstract This paper primarily explores the article from the Journal of Nursing called â€Å"Demographic Profiles of Certified Nurse-Midwives, Certified Registered Nurse Anesthetists, and Nurse Practitioners: Reflections on Implications for Uniform Education and Regulation†. It will also include insight from other resources in support to the information provided by the article preceding. We will write a custom essay sample on Mini Paper or any similar topic only for you Order Now The article will be summarized in regards to Advanced Practice Nursing (PAN) work history within the ultra of nursing and whether or not the Pan’s should be mandated to further their education to the doctorate level in order to maintain there positions as Pan’s. The paper will also provide a brief analysis by the author in regard to the quality of the paper’s content. Keywords: advanced practice nursing, DEN, history of, history, clinical nurse specialist In Summary a Brief History of Advance Practice Nursing Nursing practice has expanded exponentially especially in the last 10 years. With aggressive legislation from our nursing leaders, respect, reimbursements, and the right to well deserved leadership has come forth. Although for many of us nurses it may seem as though many of these breakthroughs have spontaneously emerged, yet with a little respect to our roots we need to realize this emergence has been transforming nursing society since the sass’s. The recent chaos and disorientation in health care has rendered an opportunity for nurses to take what is theirs, and that is leadership in healthcare. Preventative care has always been a forte of nursing and now it’s a realization that it is the best approach to health care today, and that is why we are the leaders. Certified Registered Nurse Anesthetists are the pioneers of advance practice nursing as evidenced by the first formal education in 1909 at SST. Vincent Hospital in Portland, OR and have roots dating back to the Civil War while caring for the wounded and administering medicine like ether in the battlefields. Nurse Midwives shortly there after developed formal education in 1932 at the Maternity Center Association in New York and have roots dating back to the times of biblical writings. In 1965 the first formal Nurse Practitioner program was developed at the University of Colorado in collaboration with a physician Dry. Henry Silver and Registered Nurse Loretta Ford. Clinical Specialists devised a program of formal education at Rutgers University in 1954 (Englander et al. , 2006). As you can see advance practice nursing has came a long way and has overcome an insurmountable amount of hurdles. In the Journal of Professional Nursing a study was conducted by Sips, Fullerton, and Schilling (2009) which consisted of a sample survey and was designed to determine 6 categories of gathered information in regards to gender and race, age and years experience, education, employment, practice privileges, and salary. In the article the author aggressively directs to the possible fact that â€Å"men Leary indicate that they chose nursing because they expected a good salary’ (p. 182) and that there was a good possibility that they were inclined to choose nursing to empower themselves rather than their patients. Based on the quality of the study and the amount of professionals that actually participated this finding could be considered loosely based and also offensive to men of the profession. On a more refreshing note it was encouraging to see that Naps have the highest amount of ethnic diversity among the three PAN groups. This will highly contribute to collaboration between Pan’s to provide a better understanding of culturally impotent care. Sacra’s have longevity in experience, where as Naps are the youngsters of advanced practice, yet will be the largest entity of advanced practice nurses shortly in the future. Currently employment greatly consists of a physician- based practice, although this statistic will most likely change as well in the near future. Unfortunately the study of demographics of the 3 groups of Pan’s is loosely associated to the need for Pan’s to advance their practice to the doctoral level. There where references to the concern of collegiate faculty and the necessity of doctoral repaper professors to teach doctoral prepared course work. This was in regards to the question whether or not we have enough DEN prepared nurses out there to teach to the masses that might be interested in furthering their credentials. In the time of when the article was written it was reported that there was a drop off of students studying for their PhD. Presently there will be no mandate for a Doctorate in 2015. In this paragraph we will discuss some issues that might have some more relevance to the question of whether or not we need to mandate Naps to DEN status. In the book Advanced Practice Nursing Jansen et al. 2010) makes an empowering statement reminding us of how some or our greatest attributes for example: modesty of our clinical skills have actually hindered some of our potential for growth. This example is finely expressed in this statement â€Å"Given the history, philosophy, and values, the concept of power holds ambivalence for many nurses, even Pan’s† (p. 80). This statement makes a good realization of maybe how ill adapted we are as nurses coming into a position of such responsibility, which requires the understanding of how to properly utilize power. Instead of concerning ourselves with whether or not he DEN should be mandated maybe nurses need to learn how to harness their currently new development of high stature as autonomous providers. Our undistinguished and unparalleled ethics ironically have provided us with another hurdle that will be easily overcome in the near future as do any hurdles for nursing. Pan’s are also in the midst of becoming autonomous in the politics of business and legal aspects of nursing which can be significantly foreign to many new Pan’s Suppers (2015). Not only recently hurdles in politics within nursing have been overcome such as the identity crisis of Can’s and attempting to maintain a niche in he nursing profession. While Naps advance into the spotlight due to demand of needed providers that have privileges, Can’s struggle to maintain position Cur (1996). In summary it’s evident that Pan’s still have continued hurdles, yet their achievements come from centuries of hard work from our forefathers that pioneered the practice. In recent times it’s evident that the path paved by our forefathers will enable Pan’s to evolve into the highest entity of health care. This is a new and exciting perspective of conceptualizing Pan’s instead of physicians controlling the direction of health care, but it is now a reality. How to cite Mini Paper, Papers Mini paper Free Essays Persuasion and Anti-smoking Ads Smoking is a habit that does not do anything constructive for the individual practicing it. Anti-smoking organizations have launched numerous campaigns to further their efforts. One such campaign involves proliferation of anti-smoking ads. We will write a custom essay sample on Mini paper or any similar topic only for you Order Now What chances do print ads have against the smoking industries lure? This paper aims to evaluate the effectiveness of print ads used in convincing smokers to stop their habit. The different elements of persuasion that are present in the ads will be analyzed in order for the ads to be assessed properly with regards to their effectiveness. The results of this research can help in the determination of the different factors contributing to an antismoking ad’s success or failure. Methodology Four print ads with messages espousing antismoking belief were taken from online archives with access to the databases. Antismoking was operationally defined as any instance wherein clear and unequivocal denouncement of the use of cigarettes was seen. Print ads were selected randomly from the database and were then analyzed in terms of capability to persuade. The ads capability to persuade was assessed by checking for the presence of the following elements of persuasion in the ad. In terms of the messenger: credibility. In terms of the message content: associations with good feelings, arousal of fear, presentation of a discrepant view, primacy and recency effect design. In terms of the way the ad delivered the message: allowing of the audience’s use of action upon response to the ad. In terms of the target audience: age and gender appropriateness. (Myers, 2008) Results The first ad shows a male African American with a hook and line piercing the side of his mouth in much the same way a fishing hook would pierce a fish’s mouth. In an empty space near the upper portion of the ad, the words â€Å"The average smoker needs over 5000 cigarettes a year.† are written. Directly below these words is a short sentence saying, â€Å"Get unhooked. Call 08001690169 or visit getunhooked.co.uk.† The second ad shows a curved cigarette imposed on a black background. In the space above the image of the cigarette, the words â€Å"It’s not just your lungs that smoking affects.† are written in block and capital letters. The third ad shows an African American’s middle and index finger straddling a cigarette. The fingers are positioned in such a way that they appear to be the legs of a standing individual. In the lower left portion of the ad, a warning can be read, â€Å"Did you know that there’s a valve in your penis that traps the blood inside so you can get an erection? That every time you smoke, this valve is damaged? That if you don’t quit now, it might stop working altogether? You do now. Text HARD to 84118 for a free information pack. Texts will be charged at your standard rate. Call 0800 169 0 169. www.stayinghard.info.† Beneath the image of the fingers and to the left of the above warning, larger words can be read, â€Å"If you won’t give up smoking for your lungs, heart or throat, maybe you’ll do it for your penis.† The last ad to be discussed showed two spliced pictures of an African American woman in a blue top. In the first half of the ad, she is smiling with her lips fully closed. In the second half, she is still smiling but only this time revealing yellowed, nicotine-stained teeth. In the second half of the picture, the woman is also holding a cigarette in between her fingers. Discussion Analysis The antismoking ads showed different trivias about smoking that the everyday person would not have known. The samples showed many of the different elements of a persuasive ad. First, the presentation of facts about smoking established the credibility of the communicator. Second, the ads combined both the presentation of fear and the invoking of good feelings in the audience. Fear was the goal in the ad’s choice of images and facts. However, this was presented in a comic manner that good feelings were still invoked in the reader. Third, primacy and recency effects were taken into consideration. Having large and conspicuous images allowed for these foreboding images to be the first the reader would see. Also, making the size of the contact information smallest meant that it would most likely be the last detail viewed, the most recent. Fourth, the ads were gender-specific in its approach to the audience. Lastly, the inclusion of hotline numbers as well as of website addresses allowed for action to be initiated by the target audience after seeing the message. These are all factors that contribute to the capacity of the antismoking ads to persuade its target audience. Antismoking ads, as reflected by the samples obtained, are effective albeit the wide room for improvement. (Myers, 2008) Reflection This paper helped me realize that even though antismoking ads seem harsh and sometimes even doomsday-like in their messages, these are exactly some of the features they have that make them such persuasive mediums. Persuasion is not a simple matter. The elements that comprise a persuasive ad are varied and numerous. I did not expect to find antismoking ads with an integration of the number of elements of persuasion that I did. This leads me to appreciate even more the works of antismoking organizations and their campaigns for information dissemination and also for their campaigns for intervention in cases of nicotine-addiction. References Myers, David. (2008). Social Psychology (9th ed). Boston: McGraw Hill. Antismoking print ads were taken from: Image number 30551055 – Gett unhooked (2006). NHS Magazine Retrieved November 30, 2007 from http://www.advertisingarchives.co.uk/searchframe.php?search=bookpreview=min Image number 30545646 – It’s not just your lungs (1990). Ash Magazine Retrieved November 30, 2007 from http://www.advertisingarchives.co.uk/searchframe.php?search=bookpreview=min Image number 230546095 – Do it for your penis (2005).NHS Magazine Retrieved November 30, 2007 from http://www.advertisingarchives.co.uk/searchframe.php?search=bookpreview=min Image number 30544824 – yellow teeth (2005) NHS Magazine Retrieved November 30, 2007 from http://www.advertisingarchives.co.uk/searchframe.php?search=bookpreview=min       How to cite Mini paper, Essay examples

It Management Issues Science and Network Security

Question: Discuss about theIt Management Issuesfor Science and Network Security. Answer: Introduction Basically, the main aim of conducting this research study is to analyze the IT issues and challenges faced by a company and its mangers in the effective execution of new technology. In addition to this, this research study will outline and analyze the major assumptions of the given case. On the other hand, the role of management decision in the execution of new system within the current business process and strategies would also be discussed. At the same time, in this research paper, the differences among the Information Technology (IT) issues and Information Systems (IS) issues would be discussed. Along with this, the impact of such types of issues on the customers and brand loyalty would also be analyzed and explained. Moreover, the IT management strategies would be proposed to attract the new customers from the market. All these are the fundamental objectives/issues associated with this research paper that would be attained during the study. Outlining the Case and Key Assumptions In the current time of digital era, it is more essential for the business firms including small, large, and medium to adopt and implement new IT management techniques and tools in order to run business operations and functions smoothly and effectively. For case, information technology is allows the companies to improve their productivity, profitability, and process and business reputation by using new Information technology. Use of information technology within the business firms can not only helps the business firms in reducing overhead costs but also assists in addressing and solving various business issues and challenges in an effective and proper manner. Simply, it can be said that, IT management is a strategic tools that provides competitive advantages to a company over its competitors in the market. Moreover, from the given case, it is accessed and analyzed that, group of ten hotel chains have determined that they merge their business functions and operations in order to strugg le with the market pressure tight competition for low priced hotel accommodation. It indicates that, the current business situation is more competitive and complex so they would merge their business (Stair, Reynolds, 2013). The new name of the hotel chain would be StayTogether that has more than thousand of hotels from the all categories around the global world. For case, the main categories of the hotels are bed breakfast homes to luxurious suites etc. Moreover, it is found that, the hotel chain fight with the competition or sale of hotel rooms with the help of different websites including booking.com, hotels.com which reduces the profitability, productivity, and level of sale, revenue and corporate image of the hotels. If the hotels merge their business, all the booking would be from a single website only (complementary mobile app). The price of the rooms, and other services would be fixed by the StayTogether through the years with peak pricing during popular periods. It indicates that, all the decisions including pricing would be taken by the new hotel chain which reduces the overall profit and sale of the hotels. On the other hand, it is also analyzed that, there are several decisions are finalized by the top management of this group. For example, it is decided by the senior management of the group that, a customer loyalty scheme would be used within the organization that would be known as StayTogether Loyalty. This scheme would directly reward their customer. For example, various specific services would be offered by the new hotel chain to their customers and such services would be airport transfers, car parking on site and free nights. At the same time, it is also decided by the management that, the hotel would include dinner and breakfast in the price of hotel room that would reduce the costs of the customer. This would motivate and encourage the customers to buy the services of the hotel chain group. Moreover, the exclusive restaurants on site will charge extra. Moreover, the customers would get rebates if they arrives selected airlines by the hotel. The hotel company would also adopt a C SR (corporate social responsibility) to their customers to improve organizational image of the company. Hence, all these decisions are finalized by the top management of the company (Tarchi, Fantacci, Bardazzi, 2006). Difference Between Information Systems (IS) and Information Technology (IT) Issues Generally, a IS (information system) can be defined as an organized system that is used to collect, organize, store and communicate the information effectively. In contrast, Information technology is the use of networking, computers and physical devices used to develop process and secure all the information in the electronic form. In addition to this, it should also be noted down that, there are a lot of differences exist among the Information Systems (IS) and Information Technology (IT) Issues. For example, in the implementation of Information Systems, a wide range of issues related to a large variety of failures, low productivity, and inadequate alignment are faced by the companies at the workplace. On the other hand, information technology brings integration issues, backup and disaster recovery issues, and security risks for the business firms that may negatively affect the performance and productivity of the company. For example, the hackers could hack the confidential and import ant information and data about the customer of a company that may affect the success of the company (Carr, 2004). At the same time, due to use of information technology, a company may also face issues related to security. In addition to this, it is also important to know that, Information system is based on the computer science systems. But, business is based on the judgment and intuition of leaders of the company. These differences may create cultural disconnect related issues directly. In contrast, information technology is more costly and time consuming as compare to the information system (Schneider, 2014). For case, information system does not bring any maintenance costs for the company but information technology is always require high maintenance time to time. Along with this, it is also analyzed that, in the use of Information technology, a company is always required a skilled, well trained and highly educated business professionals to run the information systems successfully and effectively to attain the business goals. This is increases the organizational costs and reduces profitabilit y directly. On the other hand, information system does not require any specialized staff to use this system so it saves time and costs for the company (Bidgoli, 2010). This is the major difference among these two. In addition to this, it is found that, information technology is always provide accurate, related and needed information to the management and employees of a company so that they can attain their organizational goals and objectives effectively. But, the results produced by the information system could not be accurate and as per the needs of the organization. For instance, some time, IS produce outcomes that are not accurate and related to the business functions and operations of a company (Ao, Gelman, 2010). Furthermore, it is found that, a company is also face issues related to usability when they use information system at the workplace. It is because the use of information system is a more complicated task that may create confusion and dissatisfaction among the employees of the company. In contrast, the information technology is not deal with such issues. For example, due to the use of information technology, a company never faces issues related to the usability. Overall, it can b e said that, a company face different issues and challenges in the use of information system and information technology (Leslie, 2014). Impact of Issues on Customer choice, Continued Patronage, Brand Loyalty It is true that, when a company is face various issues related to information system and information technology, it directly and negatively affect the customer choice, brand loyalty and continued patronage. For example, issues in the information system and technology would discourage and de-motivate the customer to buy the products and services of the company. For instance, a customer may be afraid that his private and confidential information may be used by a third party and this could create several issues in the front of him. Hence, the issues of information technology and system are affecting the choice of the customers (Syngress, 2004). On the other hand, if a company faces security related issues, it would affect the choice of customer. At the same time, due to such issues, a customer would not be able to get desired and needed information related to the product and services from the company that may adversely affect the choice of customers. Moreover, it is also found that, if a company is having information system and information technology related issues, it may create several challenges for the company and affect the brand loyalty (Bazavan, Lim, 2006). For example, due to such issues, a company would not be able to respond the market changes and gain competitive advantages that will negatively affect the performance of the company in the market and results in poor brand loyalty. Furthermore, continued patronage would also be influenced negatively due to the issues of information system and technology (Al Hasib, 2009). Strategies to Attract New Customers from Competitors On the basis of above analysis, it can be suggested that, in order to attract new customers from the competitors and market, a company should focus on improving their information system and information technology related strategies. In addition to this, the company must address and solve all the issues related to information system and technology timely to attract new customers. On the other hand, it is also more valuable and important for the business firms to focus on accountability, creditability, reliability and flexibility by using information system and technology to motivate new customers and retain existing customer (Baldauf, Stair, 2010). Moreover, business firms must also use and adopt customer relationship management tools and technique to understand the opinion of their customers. This would help a company in developing strong relationships with the customers and encouraging new customers. At the same time, it is also essential for the company to address the needs and is sues of their customers and provide proper response timely. This strategy will help a company to attract the new customers form the market (Cook, 2014). New Business Opportunities The use of new systems such as: technological services on site, personalized automated tour guide would help a company in producing and providing of new business opportunities. For example, the company would be able to bring more quality within the produce and services and can attain leading position in the industry. In addition to this, technological services on site would help the hotel to analyze and solve the issues of their customers that may increase organizational productivity and profitability. It would also allow the organization to effectively compete in the market and gain competitive advantages over the competitors (Bidgoli, 2010). On the other hand, the organization can also expand its business functions and operations across the national boundaries and develop unique position in the market. At the same time, it is also important to know that, personalized automated tour guide would help the customers in solving the issues and challenges of their customers quickly and effectively that would be significant for the company to improve organizational reputation. Furthermore, it would also allow personnel access to the customers and guide them to take any decision. Along with this, through personalized automated tour guide, the customer would be able to know the price, service quality and other aspect of the hotel. In the same way, technological services on site and personalized automated tour guide would be more valuable for the hotel groups in generating a wide range of business opportunities effectively (Bernik, 2012). Conclusion Overall, it is summarized that, information system and information technology plays significant roles in the total success and growth of a company. On the other hand, it is found that, today, several issues in the area of information system and technology are faced by the organizations that negatively affect their overall success. Moreover, it can be concluded that, in order to handle and mange such issues, business firms must adopt innovative and specific strategies and ways. 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